1. Introduction & Scope

Welcome to Kashmir Trading Co. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website or interact with our premium interior design services, including modular kitchens, wardrobes, plywood, decorative panels, and architectural hardware solutions.

We act as a data controller and are dedicated to complying with applicable data protection laws, including the Information Technology (Reasonable Security and Procedures) Act, 2000 and GDPR principles where relevant.

2. Information We Collect

To provide you with seamless interior material procurement, consultation, and order fulfillment, we may collect the following categories of personal information:

• Identity Data: Full name, company name (if trade professional), title, and similar identifiers.
• Contact Data: Billing address, shipping address, email address, phone numbers, and project location.
• Project & Design Data: Dimensions, material preferences, modular kitchen/wardrobe specifications, and any architectural details you share with our team.
• Transaction Data: Details about orders, payments (via secure gateways), purchase history of plywood, hardware, panels etc.
• Technical Data: IP address, browser type, device identifiers, and cookies usage patterns (to improve our AI Try On & 3D wardrobe configurator).
• Communication Data: Correspondence via contact forms, trade consultation requests, or email support.

3. How We Use Your Information

Kashmir Trading Co. uses your personal data only for legitimate business purposes directly related to delivering premium interior solutions:

• ✅ To process and fulfill orders for modular kitchens, wardrobes, decorative panels & hardware.
• ✅ To provide personalized design recommendations and technical product specifications.
• ✅ To manage trade consultations, BIM coordination, and bulk project deliveries.
• ✅ To improve our website, AI visualization tools, and interactive 3D wardrobe configurator.
• ✅ To send order updates, delivery confirmations, and relevant post-sales support.
• ✅ To comply with legal obligations and prevent fraudulent transactions.

Marketing communications: We will only send promotional emails or material catalog updates if you explicitly opt-in. You may unsubscribe anytime via the link in our emails.

4. Legal Basis (GDPR IT Act)

We process your personal information based on one or more of the following grounds: (a) performance of a contract (e.g., delivering custom wardrobes or plywood orders), (b) compliance with legal obligations, (c) our legitimate interests in improving interior design services, and (d) your consent where required. You may withdraw consent at any time by contacting us.

5. Sharing & Disclosure

Kashmir Trading Co. never sells your personal data. However, we may share information with trusted partners solely to operate our business:

• Logistics & shipping partners: For delivery of plywood, hardware, modular components.
• Payment processors: Razorpay / Stripe (encrypted, no storage of CVV).
• Professional advisors: Auditors, legal representatives to enforce our terms.
• Legal requirements: If required by law, court order, or government regulation.

All third parties are contractually bound to maintain confidentiality and process data only for specified purposes.

6. Cookies & AI Try-On Features

Our website uses essential cookies to enable core functions (shopping cart, 3D wardrobe visualizer). We also use optional analytics cookies (Google Analytics) to understand how visitors interact with our decorative panels and modular kitchen pages. You can manage cookie preferences via your browser settings. The "AI Try On" feature processes images locally on your device — we do not store uploaded room photos.

7. Data Security & Retention

We implement industry-standard security measures including SSL encryption, restricted access, and regular vulnerability scans. Your personal data is retained only as long as necessary: order records for 7 years (tax/legal), design consultation data for 3 years, and marketing data until you unsubscribe. After retention, data is securely anonymized or deleted.

8. Your Privacy Rights

Depending on your jurisdiction, you may have the following rights regarding your personal data:

• 🔹 Right to Access: Request a copy of the personal data we hold about you.
• 🔹 Right to Rectification: Correct any inaccurate or incomplete data.
• 🔹 Right to Erasure: Request deletion of your data (subject to legal retention).
• 🔹 Right to Restrict Processing: Limit how we use your information.
• 🔹 Right to Data Portability: Receive your data in a structured format.
• 🔹 Right to Object: Opt-out of direct marketing or profiling.

To exercise any right, please contact our Data Protection Officer at privacy@kashmirtrading.co. We will respond within 30 days.

9. Children’s Privacy

Our services are directed to professionals, homeowners, and designers over 18 years of age. We do not knowingly collect data from children under 16. If you believe a minor has provided us with personal information, please contact us immediately.

10. International Data Transfers

Kashmir Trading Co. primarily operates in Pakistan, but may use cloud services located in the EU or US (e.g., CRM, analytics). We ensure appropriate safeguards such as Standard Contractual Clauses (SCCs) or equivalent protections when transferring data outside your country.

11. Changes to This Privacy Policy

We may update this policy from time to time to reflect changes in our practices or legal requirements. The "Last revised" date at the top indicates when the policy was last modified. Significant changes will be notified via website notice or email.